NEW YORK and MUMBAI - April 29, 2026 - LIV Golf announced a new broadcast partnership with Sony Pictures Networks India (SPNI), bringing comprehensive coverage of the 2026 LIV Golf League season to audiences across India, Pakistan, Bangladesh, Sri Lanka, Nepal, Bhutan, Afghanistan, and the Maldives.

The agreement will see Sony deliver live coverage across Sony Sports Network and its premium OTT platform Sony LIV, expanding access to the LIV Golf League throughout South Asia and Central Asia.

The partnership complements SPNI's existing agreement for The International Series, co-sanctioned by LIV Golf and the Asian Tour, creating a complete pathway for fans to follow both emerging talent and established stars.

The 2026 LIV Golf League season features 14 events across 10 countries and five continents, including stops in Asia such as Hong Kong, Singapore, and the upcoming LIV Golf Korea event scheduled for May 28-31. Coverage began earlier this year and will continue through the season-ending Team Championship in Michigan.

"We are thrilled to partner with Sony Pictures Networks India to bring LIV Golf to fans across India, South Asia, and Central Asia," said Orjan Olsson, SVP, International Media Rights at LIV Golf.

Crushers GC's Anirban Lahiri added that the partnership represents a major step forward for golf visibility in India and the surrounding region.

The agreement ensures broad access to LIV Golf's global roster of top players and rising stars, while continuing to expand the League's international footprint.

About LIV Golf
Now in its fourth full season, the LIV Golf League features 13 teams competing for both an Individual and Team title at premier golf courses across the globe. As the world’s golf league, LIV Golf features 57 players from 21 different countries competing across 10 countries and five continents. The League is constantly innovating to set a new standard in sport and redefine the fan experience through the lens of music, culture, and entertainment, while growing the game of golf for a new era of players and fans around the world. Headquartered in New York and London, the League holds events in cities across Asia, Australia, Europe, the Middle East, North America, and Africa, with broadcasts reaching nearly one billion households in more than 200 international markets and territories. LIV Golf was designed to expand the sport on a global level, bring new audiences to the game, create new value within the golfing ecosystem, and enhance the game’s societal impact far beyond the course through the League’s Impact & Sustainability efforts.

In 2022, LIV Golf launched The International Series, which features elevated events in world-class destinations. Co-sanctioned by LIV Golf and the Asian Tour, these events offer a pathway for leading professional and amateur golfers from around the world into the LIV Golf League and the Majors.

For more information, visit www.LivGolf.com

About Culver Max Entertainment Private Limited (formerly known as Sony Pictures Networks India):
Sony Pictures Networks India (SPNI) is the consumer-facing identity of Culver Max Entertainment Private Limited which is an indirect wholly owned subsidiary of Sony Group Corporation, Japan.

A leading media and entertainment conglomerate, SPNI comprises 28 Premium Channels in both SD and HD formats, including leading Hindi General Entertainment Television Channels - Sony Entertainment Television; Sony SAB and Sony PAL; Marathi General Entertainment Channel - Sony Marathi; Bangla General Entertainment Channel - Sony AATH; Hindi Movie Channels - Sony MAX, Sony MAX 1, Sony MAX 2 and Sony WAH; renowned destination for sports fans - Sony Sports Network comprising Sony Sports Ten 1, Sony Sports Ten 2, Sony Sports Ten 3, Sony Sports Ten 4, Sony Sports Ten 5; Kids Entertainment Channel - Sony YAY!; English Movie Channel - Sony PIX; Factual Entertainment Channel - Sony BBC Earth; Free Ad-Supported Streaming Television (FAST) channel in the US and Canada – Sony KAL; Digital entertainment OTT platform - Sony LIV and the independent production venture for original content and IPs for TV and digital media - Studio NEXT. This Network reaches out to over 700 million viewers in India and is available in over 150 countries.

Recognised as an employer of choice within and outside the media industry, SPNI is a recipient of several awards, including India’s Best Companies to Work For 2021 by the Great Place to Work® Institute, India, Exemplars of Inclusion in AVTAR & Seramount’s Most Inclusive Companies Index 2024 and listed as one of the 100 Best Companies for Women in India for eight consecutive years by AVTAR & Seramount. In recognition of the company’s unique workplace culture and exceptional people practices SPNI won the ET Future Skills 2024 for Best Learning Program Supporting Change Transformation Business Strategy, and the TISS LeapVault CLO Awards 2024 for Best Employee Engagement Program and Best Games Based Learning Program.

SPNI is in its 30th year of operations in India. Besides having overseas subsidiaries, it has a subsidiary MSM-Worldwide Factual Media Private Limited, and an affiliate, Bangla Entertainment Private Limited in India.

For more information, log onto www.sonypicturesnetworks.com